Users scan photos quicker and are more likely to purchase items when pictures are used in addition to text. Visuals also increases usability for users such as young children and people not fluent in English.
Long checkout processes on the app made users frustrated and less likely to complete the purchase. Quicker processes like saving card information and “recent order” tabs can cut down on checkout times.
Confusing pickup instructions can waste time and frustrate users. By having clear pickup instructions and clear marked signs on the shop, users will be able to find their food quickly when it’s ready.